Posts Tagged ‘Google

Ashley Kuhnmuench of Google on the “B2B Buyer at Zero Moment of Truth.” It’s a Google-defined characterization of what happens before a customer comes in direct contact with your brand. via Zero Moment of Truth – The Google Perspective on a...

Sebastian Thrun helped build Google's amazing driverless car, powered by a very personal quest to save lives and reduce traffic accidents. Jawdropping video shows the DARPA Challenge-winning car motoring through busy city traffic with no one behind...

Most brands now engage in organic and paid search to a greater or lesser degree, but most do so with little understanding of the interaction between the two mediums, and therefore fail to acknowledge that search is one medium and not two and should be...

Gartner research analysts recently convened to discuss the changing nature of work and table some predictions for the coming decade. Their consensus view was that chaotic, distributed and ad-hoc teams of people, along with blurred organizational...

Email overload has finally met its match. Tomorrow, Gmail is rolling out a new feature called Priority Inbox that is going to be a Godsend for those of you who dread opening your email. In short, Google has built a system that figures out which of...

Looking to move your website's search listing up on Google, Yahoo! and Bing yet don't know where to start? Gregg Murray, online marketing and website consultant and author of Website Blueprint, shares his five basic tips to help you hit the ground...

By now, we're used to letting Facebook and Twitter capture our social lives on the web -- building a "social layer" on top of the real world. At TEDxBoston, Seth Priebatsch looks at the next layer in progress: the "game layer," a pervasive net of...

Google continues to gobble up companies that will form the backbone of its new social strategy and the upcoming war with Facebook. Read full story via Another Piece To Google’s Social Puzzle: To Acquire Jambool For $70...

Google's Caffeine isn't a new mobile app or fancy bit of desktop-to-cloud software, like we're used to from Google. Instead it's a massive change to the underlying tech which powers Google's search. Caffeine...

When top advertising creative directors Googled themselves, they got a message from me asking for a job. Read more about the experiment here: http://bit.ly/c4Fx7n YouTube - The Google Job...

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